Workshop Seven

Workshop 7: Thursday 18th August 2011

Title: Writing Your Business Plan.


1.    Why do you need a Business Plan? – The purpose and the audience. The difference between a formal business plan and your business management plan.
2.    What goes into a Business Plan – The contents.
3.    Describing your business to the audience – The difference between marketing language and business language.
4.    Your Sales & Marketing Plan (and back-up research) – How are you going to achieve your sales projections? What makes you think they are realistic?
5.    The Financials – Presenting the financial projections + how much finance do you need?
6.    The People – Who is involved in your business? Presenting your credentials.
7.    Risk Analysis – Have you thought about what might go wrong?

Aimed at fashion designers who are either just starting out or have been running for a while and want to improve their business.

These workshops are designed to be practical – giving you simple tools to help you manage your business as well as an understanding of the principles behind them. You can attend the whole series to get a good rounded set of business skills or just the ones you need to get a specific insight on the subjects of your choice.

During the workshops you will get a chance to apply your new-found knowledge through a few exercises. You will also get the chance to discuss your own particular needs both during the workshops and in one-to-one surgeries immediately after.

Each Workshop will last about 5 hours, starting at 9.30 a.m. One-to-one surgeries will be held at the end of each workshop – you will be able to book a timeslot as each day progresses.